At the beginning of this year, Collaborata, the market-research marketplace, announced the launch of <a href="http://www.collaborata.com/blog/collaborata-custom-is-here"target="_blank" >...
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Photo copyright by Spiegel Online Last week, Spiegel Online published a report on manipulation and fraudulent practices in market research. Discussing about Germany’s largest online news portal, the source...
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A few weeks ago, Brandwatch launched Image Insights, the image detection and analysis tool. Basically, the finding based on which this new methodology has emerged is that 80% of the...
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Today we focus our methodological article on how to take advantage of the big information ocean delivered by social media when it comes to market research techniques. Currently, social media...
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Last week, we have discussed about various segmentation types. Digging a little bit deeper into the subject, today we focus our methodological article on how exactly to translate the segmentation...
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